7 Train. Some Design Inspirations
Upon studying Graphic & Communication design for my undergrad, I realized that I have a deep appreciation for art, typography & illustration. I am often drawn to simple solutions that use innovative methods & techniques.
- One of my favorite design studios is DIA: http://dia.tv/
They’re a studio that specialized in kinetic yet minimalistic brand experiences. They rely heavily on typography, manipulating simple fonts to have a mesmerizing flow.
2. On the same note, two examples of branding solutions I like: this new creative branding solution for SFMOMA is also one of my favorites.
https://www.sfmoma.org/read/story-new-visual-identity/ It has simple but dynamic qualities that ultimately reflect the brand, but in a different way.
and https://www.behance.net/gallery/37521835/Brands-People Creates a modular system for the brand that almost acts as a new language.
3. On a different note, I am very inspired by generative design. Design that uses data to create beautiful shapes & experiences that is also directly related to the brand’s data.
These are great examples of the implementation of Generative design in branding: